Hemorrhaging money at the rate they were would not have been such a serious problem had the outside world remained stable. The trouble was, the outside world was in a financial meltdown. Severe cost-cutting was the order of the day, but, even during a depression, Trendle and King were looking for light at the end of the tunnel. They needed a new idea. Something home-grown. Something that would have wide appeal, wider even than WXYZ's local audience - but something that would cost very little. Having thought long and hard about it, George Trendle realized that they should major on drama. It was relatively low cost and he was lucky enough to have access to talented and prolific writer Francis Striker and Jim Jewell's drama group. Trendle also realized that they needed a hero. One day he grabbed Fran Striker and asked him to come up with some ideas around the theme of a wild west hero who would appeal to kids; someone how would be wholesome - and be on the right side of the law. Jim Jewell was also asked to pitch in.

Lone Ranger Carnival Statue 1950's The Lone Ranger Chalkware Carnival Prize Vintage Statue Figure Souvenir LONE RANGER & TONTO Figure STATUE ~Classic Comic Characters 2004 Dark Horse 1950s Vintage Lone Ranger Hartland Statue and Horse Early Version Complete Set 1950's The Lone Ranger Chalkware Carnival Prize Vintage Statue Figure Vintage Lone Ranger Statue & Horse Legs up spring movement FLAWED 1950s Lone Ranger Hartland Statue and Horse Early Version Complete Set FADED 1960s Lone Ranger Hartland Statue Horse Standing on All Four Legs Original ELECTRIC TIKI ARCHIVE-THE LONE RANGER Classic Heroes statue RED VERSION #1/200 Dark Horse Classic Comic Book Statue #44 The Lone Ranger #219 of 550 (YE HA) MIB Tonto Lone Ranger Action Figure Disney Exclusive The Lone Ranger Figurine Action 1/4 Tonto 45 CM Disney Statue Cinéma #1 LONE RANGER & TONTO Figure STATUE ~Classic Comic Characters 2004 Dark Horse Lone Ranger Chalkware Carnival Prize Vintage Goofball Statue Glitter 1960's Lone Ranger Hartland Statue & Horse Leg Up Version Complete Vintage 15" The Lone Ranger Carnival Chalk Ware Art 1950s Carnival Prize Statue Vintage LONE RANGER & TONTO Cowboys & Indians Rocking Horse Statues SET ❤️sj3j 1950s Lone Ranger Hartland Statue & Horse Early Version Complete Set 800 Series 1960's Lone Ranger & Silver Complete Mini Hartland Statue and Horse 1960's Hartland Lone Ranger Mini Western Statue w/ Silver Head Down & Leg Up #3 1960's Hartland Lone Ranger Mini Western Statue with Silver Right Leg Up #2 1960s Standing Lone Ranger Hartland Statue Lone Ranger Carnival Chalk Statue 1950's The Lone Ranger Chalkware Carnival Prize Vintage Statue Figure Lone Ranger Tonto 6" Action Figure Statue Dark Horse Comics #170/550 LN New Rare